Q & A articles—Start a Conversation

Spotlight Q&A—books and culture

for the City of Walla Walla | Walla Walla Public Library

Spotlight—a Q&A publication designed to increase patron engagement at the Walla Walla Public Library through conversations with community influencers about Walla Walla art and culture. The special publication series promoted conversation about books, travel, and Walla Walla food and culture. Books mentioned in the interviews were on display at the library and available for check out for individuals and book clubs.

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Q&A—Financial Intelligence web articles

for Baker Boyer

Conversations with Baker Boyer Chief Investment Officer John Cunnison on industry-driven financial and stock market issues. These engaging and often humorous conversations unpacked concepts like the inverted yield curve and value investing. The Q&A approach was utulized to make these technical issues relevant and easily digestible.

Q&A—trip planning program manual

for Compassion International

This internal communications project utilized a Q&A to make a trip planning program manual more conversational and user friendly. The previous version of the manual had gone unused because the writing was dense and boring. This updated manual employed a conversational tone—including a Q&A section—with good design and strong visuals. The manual was designed for distribution to communications staff in 29 countries around the world.